CONOTE
Project Overview
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Type: Client Project
Role: UX Designer
Tasks: Information Architecture, Interaction Design, UX Writing, and UX Research
Tools: Figma, Miro, and Notion
Team: 4 UX/UI Designers
Timeline: 2 weeks in April 2023
Goal: Website landing page redesign -
CoNote is a San Diego-based tech startup founded by a team of innovative industry experts who have experienced the challenges of conducting user research firsthand. Recognizing that the process can be time-consuming, they set out to create an AI-powered tool that addresses this issue. With CoNote, users can easily upload interviews, which are automatically transcribed and analyzed to provide insights within minutes. The platform also enables collaboration and the automated creation of presentation-ready charts, quotes, and snippets from interviews. The beta version of the tool is slated for launch this summer, and CoNote aims to revolutionize UX research.
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Usability tests showed that when entering CoNote’s landing page for the first time, users are challenged by finding out what CoNote offers, why it should be considered over its competitors, and how it’s safe to use. In addition, users struggle to find out about the company’s values and vision.
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CoNote’s landing page should be redesigned by improving the navigation and providing short information packages that are expandable and quickly showcase CoNote’s main features, safety standards, and other relevant company information.
Before
Find a walkthrough of CoNote’s old website (April 2023) in the video to the left. CoNote’s landing page still looked pretty raw. But it already had a great visual identity. Nevertheless, it absolutely lacked relevant information!
After
We developed a high-fidelity prototype for CoNote’s landing page by incorporating our research findings and design recommendations. We made significant changes by adding a primary and secondary navigation, interactive content features, a team section, and a short FAQ preview. In addition, we updated the writing, the CTA field, the footer, and many other visual elements.
Case Study
Dive deeper into my work by reading my full case study on Medium including all my research findings and design suggestions. Case Study
Please reach out if you have any questions.
